Arazonia Barcelona, S.L. Teams With English Attack! To Revolutionize English Language Learning in Spain
Arazonia Barcelona, S.L. will be responsible for rolling out new language- learning approach in Spain featuring movie clips, music and games within an international social network.
09 FEBRUARY 2011, BARCELONA
SummaryEntertainment Learning SAS, the pioneering education-via-entertainment company, announced its partnership with Arazonia Barcelona, S.L. today for the launch, marketing and business development of its flagship language learning service, English Attack!, in Spain. The launch of the version of English Attack ! for Spain , scheduled for early Spring 2011, will be availablle with site navigation, help texts, a dictionary, interstitial content and other resources in both Spanish and Catalan.
Barcelona, February 9th , 2011: Entertainment Learning SAS, the pioneering education-via-entertainment company, announced its partnership with Arazonia Barcelona, S.L. today for the launch, marketing and business development of its flagship language learning service, English Attack!, in Spain. The launch of the version of English Attack ! for Spain , scheduled for early Spring 2011, will allow English language learners in Spain a choice between an English-language interface for the innovative online service ; and a version with navigation, help texts, tutorials, a dictionary, and other resources in both Spanish and Catalan, allowing easier access to the site’s unique pedagogical approach by early-stage learners of English.
Said Paul Maglione, Co-founder of Entertainment Learning :
“We interviewed many potential partners for Spain, and finally found what we were looking for in Arazonia Barcelona, S.L. We are confident that they are well placed to create the ideal marketing and communications programs and commercial initiatives, as well as the local relationships with teachers, schools, universities, language instituties, and companies, to make English Attack! an important player in the large and dynamic English language-learning industry here in Spain.
Said Xavier Prats, CEO of Arazonia Barcelona, S.L.:
“Since its creation, Play&Learn Multimedia has assumed its place as one of the leading companies in the educational field thanks to a carefully selected list of products by the most prestigious international publishing companies and once again in our ongoing search for the best product we have found English Attack! a new and studied formula for teens and adults to learn English based on principles of learning through entertainment. English-Attack! undoubtedly marks a before and after in learning English and is the best proposal in education we have seen in a long time.”
About Entertainment Learning:
Created by specialists from the media and entertainment industries, Entertainment Learning brings the power of digital entertainment to learning, and is positioned in the international on-line English training market with English Attack !, an innovative approach based on cognitive neuroscience and the use of media and the use of learning concepts derived from media and videogaming. Its founders, Paul Maglione and Frederic Tibout, are regular speakers at English language teaching events and conferences around the world.
Website (beta version) : www.english-attack.com
Contact : firstname.lastname@example.org
About Arazonia Barcelona S.L.
Founded in 2005 under the brand name Play & Learn Multimedia, Arazonia Barcelona has positioned itself as the Spanish media publishing with a larger catalog of educational and reference software in Spanish.
Our goal is to continue to produce and distribute content that stand out for their originality, high quality and is aimed at learning through entertainment in an environment that fosters understanding and provides a greater sense of participation.
Arazonia Barcelona currently has offices in Spain and Mexico, covering a large part of Spanish territory.
Website : www.playlearnmultimedia.com
Contact : email@example.com
+34 933 517 476
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About English Attack!
English Attack! (www.english-attack.com) creates true innovation in the $35 billion market for English language learning via a 100% entertainment-driven approach to helping learners increase and enhance their exposure to, and use of, the language. It achieves this via interactive lessons based on clips from blockbuster movies, hit TV series, and television news reports; chart-topping music videos; professionally produced casual games; visual dictionaries; and a global social network of learners of English.
Entertainment Learning was founded by experienced digital entertainment executives Paul Maglione and Frederic Tibout, who launched English Attack! commercially in 2012 after the service had won or been a finalist in several French and European startup competitions including Plugg Brussels, The Next Web Amsterdam, and Seedcamp Paris.
- See more at: https://www.crunchbase.com/organization/entertainment-learning#sthash.KL8Sgz3E.dpuf